Gift Matching is a corporate giving initiative in which an employer matches their employee’s contribution to a specific cause, increasing the gift e.g., if an employee donates $50 to an organization, the matching gift from their employer would be an additional donation of $50. The organization would receive $100, thanks to the employee and the company they work for. Gift Matching helps nonprofits because it increases the gift initially made by the donor, leading to more revenue for the organization. Additionally, employees who request donation matches from their companies are also giving the nonprofit exposure and soliciting donations on behalf of the organization – a huge win for the organization. Many companies have rules about what kinds of organizations they will contribute to. Please refer to your company for any additional information.